Built to BreakA book by Damon Aleczander
Good ideas don't kill businesses. Broken structure does.
The product works, the team is talented and the revenue is real. But the business runs on the founder. Built to Break shows the patterns underneath, what they cost and why you can't see them from the inside.
It looks like a company from the outside
Decisions stall when you're out. Cash flow is a mystery until the bank balance moves. Hiring is reactive, pricing is guessed and operations are duct tape.
From the inside you know the truth. It's a job that pays well and never sleeps.
Inside the field manual
The hidden patterns
What's actually happening inside founder-led businesses that look successful but can't scale.
Traced to the source
Where each pattern starts, so you can spot it in your own business.
The real price
The price in dollars, time and freedom, and why most founders can't see it from the inside.
This book is for you if
- Founders running a business between $500K and $10M a year.
- Your business is working, but it can't run a day without you.
- You've read every operations book on the shelf and you're still stuck.
Built to Break is a field manual. Its companion, The Invisible Tax, is the money half of the story.
Questions
Who wrote it?
Damon Aleczander, founder and CEO of OpFix. He's personally built 2 businesses doing 8 figures a year and 4 doing several million a year, from the ground up, and designed every system OpFix runs on and installs for others.
Is there a companion book?
Yes. The Invisible Tax covers what credit and capital really cost a founder-led business.
Where do I get it?
On Amazon.
The X-Ray is the version with your name on it.
Your whole business scored, a dollar figure on each problem, and your top 10 fixes ranked with the steps to run them. You keep the report either way.
Request your X-Ray